NOVARTIS

AIR PUMP

MEDICAL CONGRESS 2018 - DANN CARLTON HOTEL & SPA

With this experience we show the guests of the medical congress how to improve the quality of life of COPD patients, through a bronchodilator called Ultribo developed by Novartis.

The interaction consisted of raising and lowering the levers of two modules to pump as much air to the lungs that appeared on the screen, and thus heal them. These lungs were formed by animated characters whose appearance and energy improved as they recovered their color.

 

At the end of this competition, an animation was played thanking the participants for giving a new look to their patients and explaining the correct use of the Ultribo medication.

FLOW SENSOR

The air was pumped through a flow sensor capable of detecting when the levers were being operated. Our application processed this information to modify the graphs and give each player's score as the competition progressed.

GALLERY