VOLVO

CAR CONFIGURATOR

2018 INTERNATIONAL MOTOR SHOW - CORFERIAS 

Volvo experienced a new way to showcase its products with a 3D catalogue where event attendees could interact via touch screens.

 

This catalogue presented the technical specifications of the cars, their technology and benefits through a perfect multimedia content. In addition, the application had a 3D configurator in which users could choose and change the color and accessories of each model while visualizing its interior and exterior in 360°.

TOUCH DEVICES

In touch screens and tablets Android had to be installed the application for this experience. Achieving this was a real challenge because these devices have low performance to support graphics calculated in real time. However, our team made it possible by using more than 4,000 pre-rendered graphics that made processing easier.

GALLERY